An email marketer's job involves constantly exploring new marketing opportunities, learning new tools, and using them to boost emails to get more conversions and leads. Understanding email marketing best practices and tools is a task that requires attention and time. To make this task easier for you, we create training materials. And today, we are pleased to present you the new page where we have collected valuable resources for email marketing specialists — Stripo Education. Wanna start learning email marketing...
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Nowadays, designing more advanced things is getting as available as ever before. The variety of instruments to introduce yourself to the market is impressive. Email marketing was and remains one of the best mediums for building brand awareness. It’s the cheapest medium with the highest ROI for businesses — $36 for every $1 spent! But how can you design if you don’t have a lot of experience with it? In this article, you’ll learn about the best practices for email...

If you are going to Web Summit 2022, you definitely know this is a great opportunity to meet new leads, make useful acquaintances and even pitch your product to investors. So, you must be fully prepared to take your shot and achieve your goals there. The tips given below will help you get the most out of Web Summit 2022. Let’s go, shall we? How to prepare for a demo Tip 1. Get yourself a reliable alternative Internet connection Of...

Your Black Friday email is ready? It’s beautiful, with a generous sale, but you can’t come up with a catchy subject line? We’ve compiled 100+ best Black Friday subject lines to boost open rates. Subject lines for pre-Black Friday sale emails ⚫ Black Friday is almost here. Are you ready? — Tomas Seliokas, SimilarWeb. Black Friday came early… — Brooklinen. Ready for Black Friday? — Zina from Moosend. Get Black Friday prices right now. Plus deals on headphones and TVs —...

While many companies are afraid to let customers leave, unsubscribe links are a must-have for every email marketing campaign. Take a look at it from another angle — in fact, you just clean your contact base and send newsletter emails only to those who are interested in them. You can also enable users to manage email frequency — it’s an effective key to subscriber retention. Our tips will help you build the best unsubscribe links and pages. Prior to diving...

November is almost here, Happy Veterans Day! Even though it's not one of the most popular holidays for shopping, it's still an important day for email marketers and a great opportunity for retailers to reach out to their customers. Why? Because it gives your customers a break from the endless Black Friday messages that characterize many email campaigns in November. Plus, you can tie it to a promo email or send a simple and sincere message. In this article, you...

Software as a service (SaaS) email marketing is based on providing customers with a more in-depth understanding of the product. Also, it serves as a communication channel. These email messages should be brief, attractive, and informative. We've prepared a bunch of ready-to-use templates to make your SaaS email marketing easier Browse Tips on SaaS email marketing strategy prepare a thoughtful welcome email marketing campaign to start communication right — onboarding is crucial for SaaS businesses; be unique and intriguing;...

As much as you’re willing to provide the best service for your customers, unfortunately, things don’t always go your way. There might be loads of obstacles before orders actually reach their destination. To prevent your clients from being disappointed and your business from decreasing revenue we recommend you properly communicate the process of shipping. In this article you will find the information about: the best ways to communicate shipping delays; tips on writing and designing a shipping delay email; examples...

A professionally made HTML email signature helps to promote a personal and company brand, gather listeners for webinars, sell products, consult, keep the brand identity, and much more. For example, 82% of digital marketers use email signatures for brand awareness campaigns. In order to boost your email campaigns, we decided to put together a special guide on adding an HTML email signature to your personal emails in Gmail, Outlook, Apple Mail, and Yahoo, as well as teach you how to...