AMP

If you are familiar with the AMP 4 Email technology, you must have been waiting for Yahoo Mail to join Gmail and Mail.ru, and support AMP. Because 5% of email users worldwide prefer this email client over others. On October 14th, 2020, Verizon Media announced the launch of AMP for Email in Yahoo. With only one limit — AMP is supported in Yahoo on the web.  A few words about AMP If you are not familiar with AMP, we dare...

What do you think when looking at this email sample? I’m pretty sure it’s something like “The game element is complex, it must take marketers hours or even days to implement this”. Even my team, that deals with AMP every day, thought so... But what if I tell you that you can build a similar one in like 30 minutes? In this post, I will show you two ways to build a similar email:  without the notification message at the...

Ever thought of pulling data from Google Sheets into emails to automate the email production/email update process?  Well, it is possible. It is possible even without your interference. We want to remind you what real-time content is: Real-time, aka dynamic, content allows updating your email content after the email has been sent. This means that users always see only fresh content, actual prices, and descriptions, they will not see announcements of sales after the sales ended. How does it work?...

In this post, we’ll show how we enabled our users to make appointments in real-time via emails — all available slots for two weeks ahead got booked within just an hour. Little prehistory Previously, you could only share a link to Cally or Calendly, or any other online appointment scheduling software, via email so that users could see available slots. Being inspired by our experience in sending AMP forms in emails instead of regular Google forms, — which actually showed a...

Leaving comments and submitting feedback in emails is now possible.  We’ll show how to collect 5X times more users’ reviews and feedback via email marketing. With absolutely no coding skills. Watch our short video tutorial or keep reading the post: Add AMP forms in emails to better communicate with your customers Join Stripo Building AMP Forms for emails Adding AMP forms to emails will take you just four simple steps: Step 1. Creating a new Data Service Data Service, aka...

Lately, we’ve been talking lots about AMP. We believe it is an integral part of the future of email marketing. It drives higher conversion — we tested it, yes. However, many companies still don’t use it. Why do they neglect this opportunity? Because some think it is time-consuming, which is not quite true because implementing AMP is an easy process now (if you use our pre-built templates or ready-to-use modules). While others just don’t know about the AMP possibilities enough....

Today Stripo released its Data service. We’ll show now what it is for, how to use it to take your email marketing to a whole new level. Introduction or what’s the use of AMP emails Quite often we ask users to rate us, leave feedback, and comments, we ask them to share their contact information, age, gender, etc. Forms and questionnaires are an integral part of email marketing. Why AMP in the first place? Our tests showed that the conversion...

AMP lists are meant to help you implement gamification, to let you update email content in real-time, and to let your users confirm appointments directly in emails. This May we ran our Quiz Series. The results of this Quiz showed that the AMP technology along with gamification has a positive impact on CTOR. Our recipients were interacting with the content in AMP emails 1.5 more actively rather than in HTML emails.  But what stops email marketers from implementing AMP in their...