Email Structure

Interactive emails have been among the TOP design trends in email marketing for years. But now that Google AMP 4 Emails is widely discussed, we all almost forgot that this is not the only way to build interactive emails. In this guide, we’ll show how to embed the most popular interactive elements in emails with Stripo. The good thing is you can build all those emails with Stripo or just customize our prebuilt Interactive email templates. We've prepared 15 Interactive email templates...

Mailchimp is a world-known ESP, preferred by 23% of email marketers worldwide.  I love this service for their compelling knowledge-base, I love it that they enable recipients to share/forward emails to friends, and for many other things. The fact that Mailchimp's market share is about 1/4 only proves that this tool is awesome. But sometimes even a staunch Mailchimp's user might need to combine Mailchimp and an external email editor for building sophisticated emails, because the latter is focused on email design tools only. With Stripo,...

You’re an HR manager looking for HR email templates to save your time? Find them here along with powerful tips on HR email design, and content…  No matter what you are doing: welcoming a new hire, or reaching out to employees for sharing some news, you spend a whole lot of time on building emails if building them from scratch. Stripo offers a number of ready-to-use HR email templates that help you spend half as much time as you used...

Personal meetings or internal emails — which communication tool to choose? According to the BBC’s recent research, 67% of office employees prefer emails to personal conversations. This proves that internal company newsletters are vital for your business growth. Use this template for informing your teammates about new hires in your company Use it There are many reasons why you should prefer emails over online chats/messengers. Among them are the following ones: there is a descriptive subject line which shows the importance of...

While many companies are afraid to let customers leave, successful brands insert the unsubscribe links to every email they send. Young companies think that letting people unsubscribe is like losing them. Take a look at it from another angle — in fact, you just clean your base of contacts and send newsletter emails only to those who are interested in them. This is a good way to protect your brand emails from being reported as spam.  Our tips will help you build...

AMP lists are meant to help you implement gamification, to let you update email content in real-time, and to let your users confirm appointments directly in emails. This May we ran our Quiz Series. The results of this Quiz showed that the AMP technology along with gamification has a positive impact on CTOR. Our recipients were interacting with the content in AMP emails 1.5 more actively rather than in HTML emails.  But what stops email marketers from implementing AMP in their...

AMP is proven to be effective. It does increase conversion by at least FIVE times. All Gmail and Mail.ru users are now able to see AMP in their inboxes. Yahoo users will join them soon, too. Isn’t it a good reason to start using AMP in your newsletters?  Use it This template is a perfect match for all businesses. It let your users arrange and confirm appointments with a few clicks in their inboxes. Wanna do the same? Then keep...

Responsive email design, also known as the adaptation of emails for mobile devices or mobile-friendly email design, is no longer a unique feature, but part of mandatory functions. That is why when building a newsletter email with Stripo, you are welcome to use our library of pre-built email templates as they all are fully responsive. This means that all the newsletters, based on them, will render correctly on every device. But sometimes it happens that you need to solve an untypical problem to enable your email to render in a...