Oksana Zhylka
Guest Writer/SEO Specialist
Oksana is an entrepreneur and SEO guru. Believes that marketing as a whole is multifaceted and dynamic. In order to succeed in promoting projects, it is not enough to grow in one direction only. Oksana is also interested in email marketing and often uses Stripo to create her emails.
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This is a very complex topic and can't be covered in a few paragraphs. For quite a while, the standard email template width used to be 600 pixels for desktop, 320px for vertical, and 480px for horizontal orientation on mobile devices. The height was unlimited and depended on the content length only. But today, the situation is different. Let's now talk about the acceptable width of emails, the best width of all email elements, and ways to adjust these elements to multiple email...
While preparing the email template design there is not even a choice about preferring a responsive email design or not. You should choose a responsive template with no doubts or alternatives. Actually, there are alternatives like fluid or scalable design but the responsive approach is the one that used more widely than the others. Let’s find out why. The responsive design appeared in web concepts development first. Much later it came to the email design too. In 2005 the tech boom caused the...
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