10 Stripo features that help freelancers work faster and look more professional
Summarize
Freelancers often have to juggle many tasks at once: from designing and coding emails to collecting feedback and delivering ready-to-send campaigns for different clients. Stripo brings together tools that reduce manual work, speed up production, and smoothen collaboration with clients.
Key takeaways
- Collaboration links let clients review and comment without registering.
- Custom roles and extra seats bring clients and subcontractors into your workspace safely.
- Reusable modules and synchronized updates cut production time across projects.
- The Brand Guidelines kit packages fonts, colors, modules, and templates into a handoff PDF.
- Custom preview domain white labels share links under your or your client’s subdomain.
- Rendering tests cover 100+ clients and can be added to share links for approvals.
- Multi-language support keeps all translations in one file and exports each version cleanly.
- Direct exports push emails to 90+ ESPs with replace/new and bulk options.
- Gmail Promo annotations are built in, including carousel and deal details.
- Bonus tools include AI Assistant, AI subject lines and ALT text, AI image generation, AMP blocks, timers, and ready-made interactive modules.
Collaboration tools with anonymous commenting
When you work with clients or collaborators across different stages — such as copy, design, and QA — having built-in collaboration features can make the process smoother. Stripo provides several tools centered on real-time co-editing, commenting, version history, and shareable links.
Here’s how collaboration tools in Stripo help freelancers, and how to use them well:
- Real-time co-editing lets multiple people work on an email simultaneously. As someone types or adjusts the layout, others see the change live. That eliminates the wait between edits and accelerates the feedback process.
- Version history and change logs maintain detailed logs of edits, record who changed what and when, and let you restore prior versions with one click.
- Commenting inside the editor means reviewers can leave notes directly on specific parts (such as images, buttons, and text). You can reply, resolve, and track the comment thread to keep feedback organized. If someone comments or replies, you receive a notification by email, in the Stripo notification center, and even as a web push alert to ensure you’ll never miss new inputs and won’t have to send follow-up messages like, “I commented there; take a look.” This keeps the review cycle smooth and eliminates the need for screenshots or scattered feedback channels.
- Share links with options let external reviewers preview or comment without needing Stripo accounts. Stripo’s Share presets include “Collaborative view,” which shows live updates plus commenting.
- Anonymous commenting allows viewers without Stripo accounts to leave comments after entering their name and email directly in that preview.
Sharing emails for feedback often turns into endless screenshots and message threads. Stripo removes that hassle with collaboration links. You can generate a shareable link for any email or template and send it directly to your client. They do not need a Stripo account to open it.
Once they open the preview, they can leave comments right in the email. Comments are pinned to the exact spot they refer to, so you know what to fix without guessing. You can reply to each comment, resolve it when done, and keep the full comment history in one place.
This feature helps expedite approvals and minimize back-and-forth. Pair it with a custom preview domain so that the shared link displays your own brand name instead of Stripo’s. It adds a professional touch and keeps your toolset private.
Practical tips for freelancers:
- Always provide a collaborative share link when sending drafts to clients.
- Use the commenting feature instead of asking for feedback via email or docs, as comments are contextual.
- Check the version history when a client wants to roll back to a prior state.
- Enable these tools in your group/workspace settings before you begin working, as they might be set to “off” by default.
Additional users and custom roles
Freelancers often need to involve clients, proofreaders, or subcontractors in the workflow without giving them full control over the account. Stripo makes this simple with additional users and custom roles.
You can invite people to your workspace or to specific projects. Stripo offers six default roles, including Designer, Writer, Proofreader, and Viewer, each with its own distinct set of permissions. If these options do not meet your needs, you can create custom roles to control precisely what each person can access and edit.
This setup keeps each client’s projects separate and secure. Clients can see only their own emails and leave feedback without affecting other work. Even if you work alone, these tools help you manage projects in agency style and keep your workflow organized.
Reusable modules
Building each email from scratch takes time. Stripo’s reusable modules allow you to save common elements, such as headers, footers, banners, product cards, or disclaimers, and reuse them whenever needed.
You can drag and drop your saved modules or use those from our library to create new emails, which speeds up production by four to five times. You can also synchronize elements that repeat across multiple projects, such as a logo block or a legal notice. When you update a synchronized module, the change is applied wherever it is used.
The new Module Management panel makes it easier to keep your library organized. You can sort modules by category, use tags, search by name or type, and copy or share them across projects. This approach saves time, maintains design consistency, and enables freelancers to handle ongoing work for multiple clients with less effort.
Brand kit and brand guidelines
When handing off work to a client, providing only an HTML file is often not enough. Stripo lets you create a full Brand Guidelines kit that includes a PDF with all key details and assets.
The kit includes fonts, brand colors, padding, button styles, and other visual guidelines. It also includes the templates and modules used in the project. You can even add test results from rendering checks to confirm that the emails display correctly for different clients. Clients do not need a Stripo account to open and view the kit.
This package builds trust and reduces mistakes in future campaigns. To keep everyone on the same page during production, you can also set up a Brand Palette inside the editor so that approved brand colors are always available in the color picker.
Custom preview domain
Freelancers often share preview links with clients for review and approval. By default, these links use the Stripo domain. With the custom preview domain feature, you can replace it with your own subdomain.
A branded preview link looks more professional and helps maintain client trust. It also keeps your tools private, as clients see your domain instead of Stripo’s.
You can configure the domain at the project or group level. The setup involves creating a CNAME record in your DNS or using a reverse proxy on your server. Once configured, all shared links for that project or group will automatically use the custom domain.
Email testing and shareable test results
Rendering can vary across email clients, so testing is a key part of professional work. Stripo includes built-in email rendering tests powered by its Email on Acid partner service. You can preview your email in more than 100 email clients and devices, including in dark mode, without leaving the editor.
You can also share test emails directly with clients by sending them to selected inboxes to check how interactive elements or AMP content behave in live environments.
For client approvals, you can share with them screenshots of the rendering test results in a gallery via a share link. This way, they can see exactly how the email will look both on desktop or mobile devices before they send it.
Paid plans include a limited number of free rendering tests. You can buy extra credits at $20 for 10 tests when needed, which helps control costs for occasional projects.
Multi-language email support
Handling emails in multiple languages typically involves creating separate versions of each email. Stripo simplifies this process by allowing you to manage all language versions within a single email file.
You can use built-in machine translation powered by Google for quick drafts or upload professional translations in XLS or JSON formats. All versions stay connected to the same design, so layout changes need to be made only once.
When it is time to send the email, you can export each version separately to your ESP or export all versions at once using an API flag. This approach prevents duplication, ensures design consistency across languages, and lets clients review and approve all language versions in one place.
Direct exports to ESPs
Freelancers often work with clients who use different email service providers. Stripo’s direct export feature saves time by sending emails directly to the client’s ESP, eliminating the need to download or copy HTML code.
You can export to over 90 ESPs, including Mailchimp, Salesforce Marketing Cloud, Brevo, iContact, and many others. During export, you can choose whether to send the email as a campaign or as a template, select the right folder in the client’s account, and decide whether to replace an existing email or create a new one.
For large projects, you can select multiple emails and export them in bulk, which speeds up the workflow and keeps everything organized. This flexibility allows you to deliver ready-to-send emails directly into each client’s system, no matter which ESP they use.
Core export flows and options:
Gmail Promo annotations
Emails in the Promotions tab often look similar, but Gmail can highlight special offers with visual annotations. Stripo makes it easy to add these Gmail Promo annotations directly in the editor. The platform automatically inserts the required JSON-LD code, so you do not need to handle markup manually.
You can include a deal badge that shows a discount or add a product carousel with up to 10 clickable cards. Images must be hosted on HTTPS, have the same aspect ratio, and include start and end dates for limited-time offers to follow Gmail’s requirements.
Before sending the email, you can check these annotations using Google’s Preview tool. It is best to send a bulk test to real Gmail accounts to see how the annotations appear, since rendering is never guaranteed. Clients must be informed, though, that visibility may vary, as Gmail applies quality filters and, in some cases, uses its own AI to extract promo details.
Interactive content and AI tools
Stripo offers additional features that help freelancers create more engaging emails and streamline their production. These features are not required for every project; but when clients need more than a standard email, these tools can save time and add value.
AI tools
Stripo’s AI Email Assistant can draft email sequences, suggest subject lines and preheaders, and adjust the tone of the copy. It is useful for creating first drafts that can be refined later.
You can also generate images directly in the editor. For accessibility and better SEO, Stripo likewise offers AI-generated ALT text for images. If you need to improve existing copy in a Text block, AI tools can help you shorten, expand, or adjust it without leaving the editor.
In short, Stripo’s AI tools include:
- AI Assistant
- AI for subject lines and hidden preheaders
- AI copy tools inside Text blocks and Smart elements
- AI ALT-text generation (images, video thumbnails, and icons)
- AI image generation
You might also be interested in:
Interactive content
Stripo supports a wide range of interactive elements that can make emails more engaging. You can use AMP blocks, such as Carousel, Accordion, or Form, to add dynamic content that works in clients like Gmail and Yahoo. Each AMP block includes fallback HTML so that subscribers using other clients still see a functional version.
For time-sensitive campaigns, Stripo provides a countdown timer block. The timer serves as a live image and counts views per open, which makes it practical for limited promotions.
The Interactive module generator lets you create polls, quizzes, NPS surveys, or even mini-games without coding. Each module is delivered in three formats: AMP for supported clients, kinetic HTML for Apple Mail and similar clients, and a static fallback for all other clients. This approach ensures that all subscribers can interact with, or at least see, a consistent version of the content.
For example:
Join the Stripo Experts program on Contra
Freelancers who’ve mastered Stripo can now showcase their expertise and connect directly with clients through Stripo’s new partnership with Contra, a commission-free platform that matches top freelancers with businesses worldwide.
By joining the Stripo Experts program, you’ll:
- earn a verified badge confirming your proficiency with Stripo;
- get discovered by clients actively looking for email design specialists;
- grow your freelance brand with higher visibility and new project opportunities.
To qualify, applicants need a Stripo account and a professional Contra profile featuring at least a few Stripo-based projects. Once approved, you’ll appear among a curated list of verified Stripo Experts on Contra, giving you an edge in a competitive freelance market.
It’s more than a badge, it’s a way to turn your Stripo skills into steady freelance opportunities.
Wrapping up
Freelancers often have to handle design, collaboration, and delivery independently. Stripo’s built-in tools reduce repetitive work, speed up approvals, and let you present a polished final product. From collaboration and testing to direct exports, Gmail Promo annotations, interactive content, and AI tools, these features help you work more efficiently and offer better service to clients.