Join us for an exciting episode of "Email Never Sleeps" where we delve into the future of email creation. Hosted by Andrew Cortic, VP at iPost, this session features special guest Dmytro Kudrenko, co-founder and CEO of Stripo. Dmytro shares his insights on the evolving landscape of email design and the unique approach Stripo takes in focusing solely on email production. Learn about Dmytro's background, Stripo's innovative email design platform, and the importance of modular templates in revolutionizing email creation.
In this engaging discussion, Dmytro and Andrew explore the various stakeholders involved in email creation, from email clients and dynamic content to the critical role of editors and marketers. They discuss the shift from traditional drag-and-drop editors to modular templates, which streamline the design process and reduce the technical knowledge required. Dmitri emphasizes how these advancements enable marketers to focus on crafting compelling messages without worrying about the intricacies of coding and design.
The episode also touches on the importance of a good creative brief in email marketing, offering valuable advice for marketers looking to improve their skills and streamline their processes. Dmytro highlights the need for cohesive collaboration between designers, coders, and copywriters to ensure the success of email campaigns. Don't miss this insightful conversation that promises to enhance your understanding of the future of email creation.