SaaS email marketing: Build better emails with widgets

Date: November 18, 2026
Time: 3 PM UTC

Your SaaS emails can do more than deliver information and link to your product. What if they could guide new subscribers through their first steps, make upgrade offers more engaging, and collect feedback directly from the inbox?

Join Oleksii Fedinchyk from the Stripo support team for a practical walkthrough of email widgets and how to use them in SaaS email marketing.

Using three ready-made SaaS email templates, Oleksii will show you how to build an onboarding email, a trial-end reminder, and a product update email with Stripo widgets. You'll learn how to add lists, events, testimonials, flip cards, and voting elements, then customize them through a simple AI chat.

You'll also see how interactive email widgets work across different email clients, how to test them in Gmail, and how to save your widgets as reusable modules for future campaigns.

Here's what you'll learn:

1. Find and add email widgets to your SaaS email templates.
2. Customize widgets using the AI chat without editing code.
3. Create an onboarding email with a getting-started checklist and an event invitation.
4. Build a trial-end email with customer testimonials and an interactive upgrade offer.
5. Design a product update email that showcases new features and collects subscriber feedback.
6. Test interactive email widgets in Gmail and understand how they appear in other email clients.
7. Save widget blocks as reusable modules to speed up future email creation.