AMP

Ever thought of pulling data from Google Sheets into emails to automate the email production/email update process?  Well, it is possible. It is possible even without your interference. We want to remind you what real-time content is: Real-time, aka dynamic, content allows updating your email content after the email has been sent. This means that users always see only fresh content, actual prices, and descriptions, they will not see announcements of sales after the sales ended. How does it work?...

In this post, we’ll show how we enabled our users to make appointments in real-time via emails — all available slots for two weeks ahead got booked within just an hour. Little prehistory Previously, you could only share a link to Cally or Calendly, or any other online appointment scheduling software, via email so that users could see available slots. Being inspired by our experience in sending AMP forms in emails instead of regular Google forms, — which actually showed a...

Leaving comments and submitting feedback in emails is now possible.  We’ll show how to collect 5X times more users’ reviews and feedback via email marketing. With absolutely no coding skills. Watch our short video tutorial or keep reading the post: Add AMP forms in emails to better communicate with your customers Join Stripo Building AMP Forms for emails Adding AMP forms to emails will take you just four simple steps: Step 1. Creating a new Data Service Data Service, aka...

Hello, everyone. Today we start our tutorial series where we'll show how to build AMP emails sooner than you write a paragraph of promo text. Short introduction As you probably know, last month we ran our Stripo AMP Quiz series. It consisted of 3 emails, each contained elements of gamification. The goal of this campaign was to demonstrate some capabilities of AMP technology to our recipients.  As a result, we received literally thousands of requests, like "How do I build such emails...

Lately, we’ve been talking lots about AMP. We believe it is an integral part of the future of email marketing. It drives higher conversion — we tested it, yes. However, many companies still don’t use it. Why do they neglect this opportunity? Because some think it is time-consuming, which is not quite true because implementing AMP is an easy process now (if you use our pre-built templates or ready-to-use modules). While others just don’t know about the AMP possibilities enough....

AMP lists are meant to help you implement gamification, to let you update email content in real-time, and to let your users confirm appointments directly in emails. This May we ran our Quiz Series. The results of this Quiz showed that the AMP technology along with gamification has a positive impact on CTOR. Our recipients were interacting with the content in AMP emails 1.5 more actively rather than in HTML emails.  But what stops email marketers from implementing AMP in their...

AMP is proven to be effective. It does increase conversion by at least FIVE times. All Gmail and Mail.ru users are now able to see AMP in their inboxes. Yahoo users will join them soon, too. Isn’t it a good reason to start using AMP in your newsletters?  Use it This template is a perfect match for all businesses. It let your users arrange and confirm appointments with a few clicks in their inboxes. Wanna do the same? Then keep...

Great news, everyone! Gmail finished rolling out its support of dynamic emails for iOS. Now AMP emails in Gmail App work perfectly both on iOS and Android. As of April 2020, this functionality is fully available to all Gmail users.  You will not have to do anything to see AMP emails in your inboxes on mobile devices as dynamic emails are turned on by default for all Gmail users, including G-Suite. A little excursion into the history of AMP for Email In March...