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Master the essentials of email design with the Foundation Email Design Excellence

Master the essentials of email design with the “Foundation: Email Design Excellence”

Email design is about more than just making emails look good. It’s about creating clear, accessible, and compelling emails that...
The hidden factors that make email design actually work

The hidden factors that make email design actually work

No one buys a Tiffany ring for the box, but the box still matters. It signals care, trust, and quality...
How we launched on Product Hunt and what truly mattered beyond the badge

How we launched on Product Hunt and what truly mattered beyond the badge

This spring, we at Stripo launched on Product Hunt, not just to gain visibility but to validate months of product...
Resume follow-up email_How to get a response after applying

Resume follow-up email: How to get a response after applying

Follow-up emails are great to use as polite reminders, not only in business but also in everyday life. In general,...
Why your email marketing success rate depends at least partially on domain choice

Why your email marketing success rate depends (at least partially) on domain choice

Names are first impressions. Inherently, when we’re introduced to something, what it is called or labeled asks us important questions:...
New metrics in email marketing_Opens don’t count anymore

New metrics in email marketing: Opens don’t count anymore

For years, open rates and click-through rates (CTR) were the go-to metrics for email marketers. If the open rate looked...
Reactivating at the right time_How repurposed emails boosted revenue through a re-engagement series _Case study

How repurposed emails boosted revenue by 6% through a 7-day re-engagement series — Case study

If you’ve ever watched your email subscribers go quiet after a few months — no opens, no clicks, no purchases...
Master accessible email code_Key elements that make emails usable for all

Key elements of a fully accessible email code

When people talk about email accessibility, they usually focus on content and design — clear language, strong contrast, readable fonts,...