I’ve been working in marketing and B2B content writing for over 15 years, specializing in IT companies, SaaS products, and MarTech. I’ve authored more than 160 articles for the Stripo blog, including in-depth industry pieces and detailed guides on teamwork in email production, brand consistency, data security, deliverability, and curated seasonal email collections for inspiration. Case studies and interviews are my true passions, as they allow me to meet inspiring professionals and explore new facets of email marketing. I’ve also contributed to whitepapers and in-depth research projects, including a guide to effective teamwork in email marketing, a starter pack for email marketers, and a guide to mastering the email marketing funnel. I was part of the team behind the Stripo Choice Awards, helping organize and run the project, and I host expert webinars on our YouTube channel. When I’m not writing or developing a new creative idea, you’ll likely find me hiking, trekking, or immersing myself in the worlds of fiction books and movies.
