Email marketing: tips & best practices for powerful email campaigns

Articles

28 November 2024 Big idea

Creating effective email marketer personas with GenAI

27 November 2024 Best practices

Creating effective customer notification email templates: Tips, examples, and best practices

21 November 2024 Best practices

The ultimate guide to HTML email buttons (Part 1)

21 November 2024 Experts’ opinions

Mastering email marketing with Rui Nunes: Creativity meets strategy

21 November 2024 Best practices

Email marketing content: Benefits, types, and tips for raising engagement

18 November 2024 Best practices

Common mistakes that cause emails to end up in the spam folder

18 November 2024 Best practices

Creating an effective B2B referral email template

15 November 2024 Inspiration

Email marketing pain points: Major challenges for marketers and ways to overcome them

14 November 2024 Email marketer’s code

Case study: How a back-in-stock email drove a 6.5% CTR and orders averaging $275

14 November 2024 Big idea

GenAI in email marketing: Unveiling hidden dangers

14 November 2024 Inspiration

Black Friday and Cyber Monday email campaigns: From history to today's top strategies for SaaS and eCommerce

07 November 2024 Inspiration

Unconventional email marketing campaigns that make your brand stand out

04 November 2024 Industry trends

Beyond the basics: How micro-segmentation transforms email campaigns

01 November 2024 Inspiration

Email marketing benchmarks by industry

01 November 2024 Product pulse

AI subject line generator, new currencies, and CleverTap integration

31 October 2024 Best practices

How to build a perfect thank you page for eCommerce and SaaS (with impressive examples)

29 October 2024 Big idea

Digital accessibility lawsuits: How inaccessible content is costing major brands millions

29 October 2024 Best practices

B2B email subject lines: Rules, tips, and examples for high-impact campaigns

28 October 2024 Big idea

Unlocking email success: Using GenAI to analyze and enhance your campaigns

24 October 2024 How-to

How to embed a PDF in an email