The end of the year is on the horizon, and everyone is starting to feel the festive mood and prepare for their vacations, breaks, and holidays. It’s been a while since our last report, so it’s about time to catch up and wrap up our new features, achievements, updates, and more. Let’s dive right in.
New demo editor design
As we mentioned in the last report, our demo editor was a bit of behind its older brother, the New editor, in terms of design, and we planned to make an update. This was a bit of a problem, as new users might be confused by the strong differences between the demo editor and the full editor. So, here’s the update.
Our demo editor is now fully identical to the New editor in terms of design, controls, and button placement, and it displays what users will see when they open the full-fledged editor version.
New interactive module generator mechanic: Poll
We continue to add new mechanics to our Interactive module generator. This time, the list of interactive modules has been expanded with the Poll mechanic.
Now, you can create full-fledged polls for your emails without knowing the code. Just fill in the necessary fields in the intuitive interface, set up the poll type (with open or closed statistics), tweak the design, and it’s done.
A more detailed guide on creating a game and how it can be used is coming soon, so subscribe to our news to be the first one to read it.
Single Sign-On authentication is now live
Keeping your data and accounts safe is our top priority, and we are constantly improving our security measures so that you can rest assured that your data are safe with us.
In a recent update, we added Single Sign-On authentication that will increase the security of your account.
Single Sign-On (or simply SSO) is an authentication technology that allows a user to access multiple applications and services with a single set of login credentials. The main goals of SSO are to reduce the number of times a user has to enter their credentials and to make it easier to access all the resources they need without having to log in multiple times.
As you can see, security and convenience are together in one package.
Japanese support for the plugin
We have increased the number of languages supported by the plugin, and the list has been expanded to include Japanese. Now, when selecting folder names, you can select Japanese and type the required name, which will then be correctly displayed in the plugin interface.
Bug fixes and tweaks
Fixing bugs and errors is an ongoing process. Since the last report, we have fixed 146 errors across the following:
- Account;
- New editor;
- Old editor;
- Old plugin;
- New plugin.
A huge thank you to all users who report bugs to us. This really helps us fix them quickly and make your work process smoother and more enjoyable. If you notice any errors or find that certain functionalities won’t work as they should, do not hesitate to contact us. Together, we will make Stripo even better.
New pages with insight-rich material
Not only is the editor getting better, but our website is also being updated with special content that provides important insights and practical advice on improving email marketing that you can read freely to boost your processes.
Starter Pack for an email marketing specialist
If you are at the beginning of the path to becoming an email marketer, this guide contains a treasure trove of tips, insights, and nuances. It provides you with a full-fledged roadmap that will guide you to success as an email marketing specialist.
You will enrich yourself with the following:
- must-have tools for creating impactful email marketing campaigns;
- a step-by-step guide on making your first email;
- technical and regulatory nuances to make your emails land in recipients’ inboxes;
- experts’ recommendations to make your email marketing journey as smooth as butter;
- and much more.
Get your copy today to become a better email marketer tomorrow.
GenAI for email marketing: Transforming your email campaigns
Artificial intelligence has rapidly burst into not only our everyday lives but also our professional ones. GenAI this, GenAI that. It’s overwhelming, and email marketing is no exception. So, it’s time to digest everything you need to know about GenAI and how to properly apply it to your email marketing efforts, giving them a valuable boost.
On the pages of this guide, you will find the following:
- practical strategies for adopting GenAI that give results;
- real-life cases of using GenAI from industry giants such as HubSpot, Salesforce, and Elastic Email;
- pitfalls and ethical considerations that GenAI brings to the table;
- proper GenAI applications for optimizing text and multimedia content for your email marketing;
- and much more.
Read this guide to gain valuable knowledge on how to handle GenAI tools for reaching new marketing performance heights.
Starbucks email crash test
Emails from famous brands are always a valuable source of inspiration and tips on how to design emails that grab attention, convey actions, and give rise to emotions. And this time we decided to crash test the email of the famous coffeehouse chain Starbucks. We covered and evaluated the design from header to footer, looked at the email from an accessibility perspective, and got an expert’s opinion on this email.
So, it’s time to have a coffee break and gain email design inspiration.
Future plans and updates
Now, we’ll show you what we are preparing for our final 2024-year push in December.
Commenting feature
The long-awaited commenting feature in the editor is on its way to release in December. This feature significantly expands the possibilities of collaboration during email design in Stripo, and you will be able to try it out live very soon.
AI Assistant
After a release delay to polish the functionality, AI Assistant is planned to go live in December. This is a significant release for us, as it is a complex feature that will help you generate email campaigns using GenAI capabilities.
To brighten your wait for the release, we recommend reading our guide. It will help you prepare for the future functionality and understand how the feature will work.
AI functionality in the text block
In addition to AI Assistant, we plan to release another AI feature in our editor, namely full-fledged AI functionality for our text block. We have text optimization features in our editor now, but this one is different. The idea is that you will be able to generate full copies in the text block, using the capabilities of GenAI and simple prompts. This feature is in the final stages of testing, and you will soon be able to try it. Stay tuned for news and updates.
Wrapping up
This is all for our recent news and updates. We keep working on Stripo, bringing valuable improvements and additions to your email design process. Ahead of you is our 2024 wrap-up, in which we will remember our most important achievements and events, significant Stripo updates, and much more. Have a nice day and successful email campaigns!
0 comments