Email content and design trends for 2024

This guide will help you

• Explore why email accessibility is a major trend and learn strategies to optimize your emails for better reach and inclusivity.

• Discover how Generative AI is revolutionizing email creation, and find innovative ways to leverage this technology.

• Learn how localized content can unlock new opportunities and enhance global engagement.

• Delve into the latest statistics on email personalization, understand its benefits, and navigate the ethical considerations involved.

• Gain insights on boosting engagement through email gamification, with practical examples and expert advice for effective implementation.

• Find out why Brand Indicators for Message Identification (BIMI) is becoming essential for creating a secure and trustworthy email environment.

• Analyze the resurgence of Gmail annotations, including statistical insights and tips to maximize their impact.

• Get expert tips and recommendations on optimizing your emails for dark mode, ensuring a visually appealing experience for all users.

• Learn about the profound impact of storytelling on email engagement, with practical advice and real-life examples.