19 May

Father’s Day: 33 catchy email subject lines and email examples

Anton Diduh
Anton Diduh Content writer & Video content creator
Table of contents
  1. Ways of writing catchy Father’s Day subject lines
  2. Father’s Day email examples
  3. Dos and don'ts of Father's day email design
  4. One thing to do before you start your Father’s Day email campaign
  5. Wrapping up
Ways of writing catchy Father’s Day subject lines

The holiday is coming. 

This is a very happy Father's Day when most countries celebrate dads. With your Father's Day email campaign, you need to remind customers the traditional holiday is coming and that father's day gifts they need to get presents.

And if they find your emails heartfelt enough, they will buy from you.

By using Father's Day email templates you can create a proper Father's Day email templates in under 10 minutes:

Father's Day Email Templates_Stripo

Design a holiday email fast
Use this template

We hope that great email subject lines and the best of email marketing examples below will inspire you and help you build your most powerful Father’s Day, email marketing campaign ever.

Ways of writing catchy Father’s Day subject lines

This father figure is a relatively small holiday compared to others, but this is when people show their appreciation for dads. So Father's Day campaigns with clever ways to take advantage of this should do well.

Way 1. Adding some emotion to your father’s day email subject lines

"Father's Day message and email subject line that shows love and respect for fathers are bound to be opened. You can use quiet messages like this to draw your customers' attention.

  1. Like Father, Like Son — The Tie Bar.
  2. Don’t forget your dad this Father’s Day — Divine Choco.
  3. What your dad really wants this year — Groupon.
  4. Thank you, Dad! — Patagonia.
  5. Let’s celebrate the heroes in our lives this Father’s Day — Dove.
  6. Show your appreciation this Father's Day — Burst.
  7. Never a dull moment with Dad — HARRY’S.
  8. The Chronicle—Four Fathers — Taylor Stitch.

Fathers Day Edition

(Source: Really Good Emails)

Way 2. Giving a helping hand

Not only do we need to remind our users about the upcoming holiday, but also help them choose the perfect gift ever in no time.

However, please do not just sign up and say, “Shop with us,” or “We give you a 20% discount.” Give recipients more subscribers a clue of what gift you suggest they buy for fathers.

  • Don't forget to get Dad something amazing! — Gaelsong.
  • Shop Great Gifts for Dad — Dooney & Bourke.
  • Perfect Father’s Day gift ideas — Kitson Couture.
  • Awesome Father's Day gift for the Rad Dad in your life — WIRED.
  • Don’t Worry, We Know What Dad Wants — DTLR.
  • Free P&P | Perfect for Father's Day — Hiho Silver Jewellery.
  • Still, need a gift for Dad? We’ve got the answers —
  • DEADLINE: Father's Day printed cards — International Rescue Committee.
  • Perfect Gift For Father's Day - Complimentary Personalisation for a Limited Time — Aspinal of London.
  • Father’s Day Rescue Gift is here! — International Rescue Committee.
  • Treat your Father to something delicious this weekend! — Baking Bites.
  • High-tech fathers deserve smart tech gifts! —
  • The Father of All Father's Day Feasts — Shoney's.

Fathers Day Emails_Discounts

(Source: Stripo template)

Way 3. Getting into the holiday spirit

These ones play around with the festive aspect and the different theme themes of the season. Celebrating Father's Day is much more fun when receiving Father's Day emails with a father's day subject lines and line like these:

  • Fun & Inspiring Quotes About Dads? — Parade.
  • The best dad jokes EVER ❤️ — Country Living.
  • What's better than a dad joke? A dad book! — Penguin Random House.
  • How we’re spending Father’s Day. — Boden.
  • Here are the World’s Greatest Father’s Day Ideas! — Freeosk.
  • 3 Simple Ways to Celebrate Father's Day — Guideposts.

Fathers day creative ads_Gifts for every unbreakable dad

(Source: Really Good Emails)

Be sure to spread the emotions of the parent-child relationship with your Father's Day email templates.

Way 4. Helping “kids” get presents in time 

Why is there always a last-minute rush at Christmas or the day before Valentine’s for Father's day gifts and Mother's Day gifts? Pretty common situations, as well as seeking gift advice. Because most people realize at the last minute that they need to get something for poor old Dad and get it fast. Сreate an appropriate Father's Day email subject line using these as an inspiration for yours:

  • Get it in time for Father's Day! — Gap Factory.
  • Father’s Day is SOON—See Our Gift Picks for Dad! — Athleta.
  • It’s almost his day. Get ready. — Sonos.
  • You know it’s almost Father’s Day, right? — Dollar Shave Club.
  • 1 day left for dad’s special gift — HARRY’S.

(Source: Really Good Emails)

Please be advised that you can set your Father’s Day subject line and even add emojis right in Stripo editor.

Add subject lines to your Father's Day emails
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Father’s Day email examples

Now that we have the subject line taken care of, what do we put in the email itself? Some companies take this opportunity to promote their products outright. But that might not work. Then what? Try...

1. Spreading emotions — HARRY’S

Everything we have in our lives, we owe to our parents. Those lucky of us had a great childhood due to these people. We all cherish and celebrate moms for their care, support, and delicious dinners. While fathers are stuck in our memories as someone, we had a lot of fun with. They taught us to play basketball, baseball, ride a bicycle, and gave hundreds of tips on how to build relations with boys/girls.

Then why not get really creative and add an emotional aspect to Father’s Day email marketing campaign for your customers?


(Source: Really Good Emails)

In this promo, HARRY’S reminds us of the sweetest memories from our childhood. This Father’s Day email brought me memories of those happy holidays I had with my family, of my father doing his best to make me smile and laugh. 

Of course, such photos make us want to get the best-ever Father's Day gift ideas for our dads.

2. Sharing ideas — Yelp

Fathers day picture_ Ideas to celebrate

(Source: Really Good Emails)

You’re not selling anything? Not a problem. You can still be a part of the holiday preparations. Share your Father and Mother's Day gift ideas here on how kids (not only daughters) can celebrate this day with fathers, like in this Father's Day email example.

Maybe now it’s our turn to make dads smile?

3. Being useful — Freeosk

Happy Fathers Day Newsletter Ideas

(Source: Email from Freeosk)

What useful things can you do for your clients? For instance, you could share useful information instead of just selling your products.

It is a really simple example and won’t involve too much work.

For example, if you are a hosting company, you could create a special promo landing page valid on Father’s Day with different price points more useful for customers’ information.

4. Announcing sale in an appropriate manner — Stripo


Announce sale for Father's Day beforehand
Use this template

Of course, we promote our products in Father’s Day email marketing campaigns. We offer sales. But we still do with the vibe of this holiday in mind.

5. Spreading the holiday spirit — Country Living

Emotional Fathers Day Emails_Country Living

(Source: Email from Country Living)

Can you imagine a happy Father’s Day without the usual dad jokes? However, most of these dad jokes are forgotten.

Remind your customers about their fun times with their fathers using fun imagery and cringe-inducing jokes.  And Father's Day emails are a handy way to have good-natured fun and remind a favorite dad joke.

6. Introducing a special bundle — Nokia

Fathers day gift

(Source: Really Good Emails)

Let's go back to gift guides for a moment. As we have already said, choosing a great gift is a complex process, and your task as a gift guide is to help subscribers choose a worthy gift for this holiday. It would be a great idea for gift guides to send out an email where you will present an exclusive bundle dedicated to subscribers' attention during this particular holiday. This will help your gift guide brand stand out from the competition.

7. Cutting the prices — Hush Puppies

Happy Fathers day_The perfect shoes for dad

(Source: Really Good Emails)

Thematic promo codes are another good way to fuel shoppers' increasing willingness to buy presents and increase your sales. Hush Puppies, in their emails, not only advertised their products more sales but also provided a promotional code for a 30% discount fewer people buying gifts.

8. Embracing cartoonish style — Nike


(Source: Email from Nike)

Even if your audience is far from childish, no one forbids you from using cartoon characters in your emails. This approach adds extra lightness to your newsletter and, in addition to the desire to buy something, will make the recipient want to smile. A great example of this approach is listening to an email from Nike on Father's Day.

9. Making good deeds — Epilepsy Foundation


(Source: Email from Epilepsy Foundation)

If your organization is charitable or you want to do a good deed on Father's Day, then emails are a great tool to notify your audience and get them involved. Epilepsy Foundation, a global organization dedicated to the welfare of people with epilepsy and seizure disorders, has created a special email with congratulations and an opportunity to donate to their foundation.

10. Providing discount codes — D'Artagnan

Father's day pictures_email_example

(Source: Email from D’Artagnan)

Almost all men love meat, barbecue, and everything connected with it. The producer of the highest category of meat Dartagnan on Father's Day presented a special discount code for a discount, which he sent out to his audience in an email. A great solution to please the audience and increase sales.

Dos and don'ts of Father's day email design

We've put together a few rules of what to do and what not to do when creating holiday emails for dads.


  • Feel free to leave blank spaces in your email. This will help make it less cluttered;
  • Your brand logo should be easily recognizable and readable;
  • Create eye-catching CTA buttons.


  • Using large images. Compress all images for email so that there are no delivery problems and they are displayed correctly for users with slow Internet;
  • Neglect of tests. You can always check your emails and conduct test mailings to special mailboxes. This will allow you to identify email problems before they go to the recipients.

One thing to do before you start your Father’s Day email campaign

Many of us know Chubbies for their unique style, unique design, and very interesting manner of communicating with customers.

I knew them as a brand that brings lots of fun. But their email dedicated to the aforementioned holiday really touched my heart — they asked all those for whom Mother's Day and Father’s Day are sensitive subjects to opt-out of dedicated newsletters.

Chubbies_Options to Opt Out of Newsletters

(Source: Email from Chubbies)

Indeed, why not let users skip these emails if they, for some reason, are not going to celebrate this wonderful, yet very delicate holiday?

Celebrations in different countries: Traditions and customs

Did you know that Father's Day is celebrated differently around the world? It's true! While the United States and many other countries celebrate Father's Day on the third Sunday in June, some countries, like Spain and Italy, celebrate it on March 19th, known as St. Joseph's Day. Father's Day falls on the first Sunday of September in Australia and New Zealand.

Some countries have unique customs associated with Father's Day. For instance, in Germany, men celebrate "Vatertag" or "Männertag" by participating in a tradition of hiking and drinking with friends. In Thailand, Father's Day is observed on the King's birthday, and it is customary for children to give their fathers a Canna flower, which symbolizes their bond.

Cultural differences in Father's Day celebrations and the lessons we can learn

Father's Day may be a universal concept, but its observance differs from culture to culture. What can we learn from these differences? By understanding the unique customs and traditions surrounding Father's Day across the globe, we can appreciate the diverse ways families come together to honor their fathers.

Some cultures focus on community celebrations and feasts, while others emphasize more intimate family gatherings. Some countries highlight the importance of fathers as protectors and providers, while others emphasize the nurturing and caring aspects of fatherhood. The varied ways in which Father's Day is celebrated can teach us valuable lessons about love, respect, and appreciation for the diverse roles fathers play in our lives.

The role of Father's Day in email marketing

Father's Day has undeniably become a significant event for businesses and marketers. With the holiday now deeply ingrained in our culture, it provides an excellent opportunity for retailers and advertisers to capitalize on consumers' desire to honor and appreciate their fathers. Father's Day has become an essential part of the annual email marketing holiday calendar, from the sale of greeting cards, gifts, and experiences to special promotions and events.

In summary — Father's Day, a holiday that began over a century ago to honor fathers' love, dedication, and sacrifices, has grown into a global celebration with diverse traditions and customs. As we take the time to understand the origins of Father's Day, we can better appreciate the significance of this special day and how it has evolved over time.

From the unique ways in which different cultures celebrate Father's Day to the lessons we can learn from these varied practices, this holiday offers us an opportunity to reflect on the important roles fathers play in our lives. And while the commercial aspect of Father's Day cannot be ignored, it is essential to remember that, at its core, this holiday is about recognizing and celebrating the love, support, and guidance fathers provide to their families.

So, as Father's Day approaches, let's take a moment to express our gratitude for the fathers in our lives and to appreciate the rich tapestry of traditions and customs that make this holiday so unique and special.

Wrapping up

To build a perfect, powerful, interesting, and effective Father’s Day email campaign, ask yourself — if your engaging Father's Day email campaign would convince you to get a Father's Day gift to guide him and surprise Dad, or would it convince you to visit him on this day? And if the answer is “Yes,” then your Father's Day email subject is ready to rock and drive sales!

Build heartfelt emails for Father's Day
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