Dmitry Kudrenko

In our previous article on multilingual email marketing, we emphasized the significance of localization and the optimal timing for businesses. And today, we’re going to discuss the specifics of how brands should localize their emails and tackle the challenges they are likely to encounter. Anna and Pavel have huge experience in multilingual email marketing, and today they will share some secrets with us. So let us introduce our guests to you. Our today’s guests Anna Levitin, a member of the “Women...

Gamification in emails is a trend that continues to gain momentum. More and more companies are trying to add various game elements to emails to increase engagement. Stripo continues to be at the forefront of this trend and promote it to the masses, and I, in turn, decided to talk with you about what gamification is in general, why it should be used, and how best to start implementing it in your emails. What is gamification First of all, let's...

“Making your email marketing multilingual can and will open up opportunities you may have previously overlooked.” Lindsae Gilbert, CEO and founder of BuzzBox. Communicating with clients in their native language is not only a polite gesture but also part of the notorious personalization that everyone is talking about. It helps you to be on the same page with your clients. But what effort does it take a business to go multilingual? Most importantly, is it worth it? We have discussed...

40% of consumers say they will not buy in languages other than their native languages. 56.2% of people say they prefer content in their native language over a price. These two statements clearly show that localization is a must today to have meaningful and long-lasting relationships with your clients, customers, or website attendees. But how do you do it right, how do you do it at minimal costs, and where do you start?  Our guest for today has answers to...

Every time, I started my traditional annual report with numbers, like how many users joined us over a year, what features we released, etc.  But not this year.  Thank you This year, I want to start with a “Thank you.” On behalf of the entire team and myself, I want to thank you all for being with us and being there for us. We appreciate each and every one of you: Those who have been with us all this time...

Hello, friends. I, my team, and the entire world are shocked by the situation around Ukraine — the Russian invasion of the territory of Ukraine, to be exact. However, this is not the Russo-Ukrainian war. This is Russia's war against the entire world! The Ukrainian soldiers, like a shield, protect the world from Russia today. We need to help Ukraine!  Why we all must stop Putin today Our position about this war is: 1. This is a threat to the...